foxlark.

strategic advice and action
for teams that want to move forward

we work with businesses to help them find and take simple, powerful and actionable steps towards what they want to do next.

1.1
vision, intention + strategy.

we work with senior leadership to help them design or articulate their vision, and then develop the internal behaviours, culture and actions to get there.

1.2
ecosystem and experience strategy.

connected and integrated experiences across all brand touchpoints - a much needed exercise to bring together multiple teams and align them behind a single idea.

1.3
strategic prototyping.

we don't just think, we do. rapid strategic and creative concepting and prototyping - take your ideas from paper into reality quickly, and test them, to see what impact they have. internal process and ways of working, or external consumer facing campaigns, and brand experiences.

1.4
teams + capabilities.

we also work with teams who want to develop new or stronger strategy and creativity cultures and capabilities - either creating a new team from scratch, or developing your internal teams superpowers.

we also specialise in helping your organisation in bringing together diverse teams and get them to work together better, whether internal talent, or a mix of freelancers and your own people.

2.1
we've helped:

2.2
what they say:

mo
"I might be a bit cynical, but Marketing Strategists don’t always understand the business they are trying to support. Matthew does. I’m truly impressed with how quickly he was able to understand our business model, our brand, our products and how we internally structure ourselves. I’ve never met a person quite as broad and sharp in his Marketing competence - supportive of everything from strategic directional projects to actual prototyping and process planning." -- Mikael Oldebäck, Klarna
mb
“It’s been fantastic working with Matthew. It’s often difficult to find someone who has a creative mind and a commercial one, Matthew managed both without compromising the creative, When you’re working in a small team, it’s essential you get on, and from the outset I had a clear understanding of how Matthew works, and never had to worry about whether the work would be done or whether the standard would be high." -- Martyn Baker, Gardn
ch
"Matthew inspired the room, leaving behind a mix of ambitious and immediately achievable ideas, and how to get started in training and investing in this space right away." -- Chloe Healy, Penguin Random House
mh
"Matthew's natural curiosity means he is able to come up with ideas that genuinely refresh the way that businesses can build relationships with their customers in a way that is better for everyone." -- Matthew Hook, Dentsu Aegis Network
jb
"Matthew is part strategist, part creative, part technologist. Above all else, he is a thinker who sees the world through multiple lenses always ready to push and pull at a challenge in order to get to a solid solution." -- Justine Bloome, Vaynermedia

3.0
we use a flexible friends model

as an independent business, we work with collaborators to build the right team for each project. this means we keep costs low, but can access a wide range of specialists. we also invest 25% of our profits into Leapers, a project supporting the mental health of independent workers

4.0
Let's have coffee.

6.0
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